Virtual Showroom is a solution for building a virtual display space, simulating objects and subjects using 3D technology. The entire store, product areas and even the smallest details are accurately and vividly displayed in order to attract customer curiosity and stimulate the desire to own.
(For use in case the actual Showroom is not yet available)
The Showroom is designed and visually simulated in 3D for the purpose of use, even if there is no actual Showroom available. This type of Showroom enjoys the benefit of freedom from restriction of location, area, or ideas compared to a Showroom constructed in reality.
Showroom ảo cho nhãn hàng Mailands
(For use in case the actual Showroom is readily available)
3D scanning is a technology that uses specialized 3D scanning equipment to collect data and information about the shape, size, and events of objects and events in real space. The collected data is processed and converted to a virtual reality environment, that is, a 3D environment.
Showroom BoConcept
Currently, the digital economy is becoming a characteristic and key trend globally, being studied, applied, and developed by many countries. Especially, due to the impact of the COVID-19, the digital transformation is no longer a choice but a mandatory requirement for each country and business. Brands and retailers must adapt to new ways of working, including product business methods.
When social distancing measures are implemented and people cannot shop in person, traditional marketing is shifted to digital form in which VR technology emerges as the perfect solution to optimize the sales process.
Nike has launched its virtual headquarters Nikeland, a first step into the Metaverse
Coca-Cola partners with Tafi to design virtual reality headset for Coca-Cola's first NFT collections in the Metaverse
2.1. BRAND PROFESSIONALISM - Virtual Showroom is a tool for delivering messages, helping brands become prestigious and creating a professional image effectively. It creates a difference between your brand and other brands in the market to increase attractiveness and create a competitive advantage.
2.2. BRAND RECOGNITION THROUGH CUSTOMER EXPERIENCE - Investing in a virtual reality showroom shows that you care about your customers' experience, demonstrate professionalism in business, and highlight your brand recognition in the customers' minds. Your company's slogans and stories will be conveyed through a professional user interface.
Gucci Virtual Showroom
Nissan Virtual Showroom
3.1. UNRESTRICTED BY GEOGRAPHICAL LOCATION - Customers anywhere in the world can access the product.
3.2. COMPATIBLE WITH ALL ELECTRONIC DEVICES - Customers can observe the entire store in details and "see" the products they are interested in by looking, admiring or trying out from diverse angles. All the movements, consultation, and shopping are carried out on the spot, within the virtual showroom on the smart device screen.
3.3. UNLIMITED OPERATING HOUR - Customers can visit the virtual showroom to view products at any time they want.
When conducting Marketing campaigns on both Online and Offline channels, businesses will have to build, publish, and maintain their campaigns on multiple platforms and under many forms simultaneously. Now with Showroom VR, businesses can integrate on the same interactive website platform between the Showroom (offline) and their Digital publications (online).
4.1. LIVESTREAM EVENT
NEW PRODUCT SALES AND MARKETING CAMPAIGN
4.2. VIRTUAL STAGE
BRAND PR COMMUNICATION EVENT
5.1. DIRECT CONSULTATION THROUGH VIDEO CALL
The video call platform integrated helps customers everywhere to directly interact with sales staff.
5.2. Direct consultation chat box
A chat box linked to the Facebook Fanpage will help improve response time and enhance customer information collection.
5.3. CALL-TO-ACTION BUTTONS
CTA buttons to place phone call, initiate Zalo chat and visit website are conveniently displayed in the menu.
5.4. VIRTUAL TOUR GUIDE
This feature will integrate a virtual sales assistant to guide viewers directly. From there, there will be additional instructions, navigation, and information to help customers easily visit the virtual space, increasing the listening and viewing experience in the tour.
5.5. Live chat – LIVE Tour guide
The direct video call and guidance feature help customers to explore while they are experiencing the 360 Tour on a smart device. From there, customers can also easily check and try interested products through the instruction and information provided during the interactive video call.
6.1. DIRECT PURCHASE LINK
"Buy now" button on the product which link to the brand's website or e-commerce platforms...
6.2. ONLINE SHOPPING CART
With online shopping cart, customers can add the product to cart and purchase later.
6.3. PRODUCT SPECIFICATIONS
A button right at the product will show the technical specifications and features of the product.
6.4. PRODUCT 360 VIEW
360 View helps customers to see the product from differrent angles as if they were seeing the product in real world.
6.5. MINIMAP - UNRESTRICTED NAVIGATION
By free navigation or navigation using hotspot, customers can easily locate their position using mini map. This feature will help customers know where they are in the floor plan of the showroom. They can quickly move to other spots as needed.
6.6. ADAPTIVE BACKGROUND SOUND
Narrative and background sound can change adaptively in different areas. Customers can turn the music on/off as needed.
6.7. MULTIPLE LANGUAGES INTEGRATED
Text, image, and sound information can be translated to multiple languages to suit the need of various customer groups.
Users can customize the number or change the style, color, font, material, etc... of the product with just one touch in the virtual showroom. As a result, customers can easily determine suitable items according to their needs. Business owners no longer have to manually update the number and model code of products on the system as with traditional showrooms.
8.1. SAVING CONSTRUCTION AND OPERATING COSTS
8.2. UNRESTRAINED BY PHYSICAL CONDITION - UNLIMITED IDEAS
In a marketing or promotion campaign, traffic is an important factor which reflects the number of people interested in the company's products and services. Therefore, tracking traffic is extremely necessary. Using the virtual showroom platform, businesses can easily track and measure the performance of their activities.
9.1. CUSTOMIZED LEAD FORM
Lead form can be used to collect potential customers' information in real time.
9.2. INDEPTH STATISTICS
Detailed reports help businesses analyze the performance and duration of visitor traffic.
One of the advantages of this platform is that businesses can completely display and sell products online at the idea stage without having to wait for the actual product to be produced. Based on customer feedback, business owners can determine if any modification is needed before moving on to production stage.
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